The world’s 8th largest retailer remains an exception amongst global giants
The Auchan Groupe is a family-owned business with a long-term vision for preserving the Auchan brand, reviving its hypermarket concept in Western Europe and developing innovative solutions for modern shoppers and consumers (i.e. Chronodrive, Raduga, Self-Discount, Grosbill)
At the same time, the Groupe remains pragmatic and is quickly lowering its cost of operations to to face the current retail market reality. In this session, MVI - Kantar Retail Company, will analyse the Groupe’s latest developments at a global level, focusing on its main current and future markets: France, Italy, Russia and China.
Key Topics:
- Auchan strategies for rebuilding customer traffic in its hypermarkets
- The long-term turnaround project for Simply Market and Auchan’s supermarket concepts
- New formats for rapid growth in France
- Changing ways of working and planning within a decentralised and entrepreneurial
organisation that remains an important source of distribution for branded manufacturers
For more information or to register for this session email customerservice@mventures.com or contact us on Tel. 0207 031 0251